Ned Potter is an Academic Liaison Librarian at the University of York, and a Trainer for various organisations including the Bodleian, the British Library and the NHS. His book The Library Marketing Toolkit was published by Facet in 2012. Ned can be found online at ned-potter.com and on Twitter at @ned_potter.
Facebook and Instagram in the Library
Digital Engagement Series Part 3
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Facebook and Instagram in the Library
Digital Engagement Series Part 3
Join Ned Potter as we look at boosting engagement across Facebook and Instagram.
Facebook is the largest social network in the world, but how do we use it strategically and to get key messages to our users?
Instagram is one of the most important newer platform for Libraries, and more and more public libraries are now setting up accounts. How can libraries effectively use the image based platform? We explore how you don't need a good camera to make Instagram work and focus on types of content, logistics, and tagging.
This is Part 3 of our Digital Engagement during the Pandemic series. The Digital Engagement series was a three-part programme delving into good marketing practice for libraries, as well as tips and strategies for engaging with library audiences through social media
Photo by dole777 on Unsplash